The ultimate performance checklist for faster load times, better conversions, and higher SEO rankings.

A fast Shopify store is no longer optional—Google ranks slow websites lower, customers abandon slow checkouts, and mobile users expect instant loading. The good news? Speeding up a Shopify store in 2025 is easier than ever if you know where to look.

In this guide, I’ll show you practical, proven ways to make your store load dramatically faster.

Test your current speed

Before optimizing, get a baseline. The best tools in 2025 are:

• Google PageSpeed Insights
• GTmetrix
• Shopify Performance Dashboard (inside your admin)

Focus on:

• First Contentful Paint (FCP)
• Largest Contentful Paint (LCP)
• Total Blocking Time (TBT)
• Cumulative Layout Shift (CLS)