Timeline by Project Type
| Type | Basic Business | Standard Business | E-commerce | Custom/Complex |
|---|---|---|---|---|
| Timeline | 5-7 days | 10-14 days | 14-21 days | 21-60 days |
| Includes | Home About Services Contact Blog | Multiple service pages Portfolio Testimonials | -Product setup -Payment configuration -Shipping | Custom features, integrations, advanced functionality |
| What takes time | Design approval (2 days) Content (1 day) Development (2 days) Revisions (1 day) | More content More design work | -Product uploads -Testing checkout flow | Build everything from scrath |
What Affects Timeline?
Content Readiness
- You provide content Day 1: Faster (5-7 days)
- Developer writes content: Slower (10-14 days)
- No content ready: Very slow (14-21 days)
Design Complexity
- Template customization: Fast (3-5 days)
- Semi-custom design: Medium (7-10 days)
- Fully custom design: Slow (14-21 days)
Revisions
- 1-2 revision rounds: Normal timeline
- 5+ revision rounds: Adds 5-10 days
Your Response Time
- You reply same day: On schedule
- You reply in 3-5 days: Adds 1 week
- You disappear for 2 weeks: Project stalls
UpdraftPlus (Free Backups)
What it does:
- Automatic backups of your entire site
- Restores site if anything breaks
- Saves to Google Drive/Dropbox
Cost:
Free (Premium: $70/year for more features)
Why you need it:
Your site WILL break eventually (updates, hacks, mistakes). Backups save you.
WP Rocket
What it does:
- Makes your site load FAST
- Caching, minification, lazy loading
- Boosts Google rankings
Cost:
$59/year
Why you need it:
Slow sites lose 40% of visitors. This makes you fast.
Wordfence Security (Free)
What it does:
- Firewall protection
- Malware scanning
- Login security
- Blocks hackers
Cost:
Free (Premium: $119/year, overkill for most)
Why you need it:
WordPress sites get hacked 30,000+ times per day. This protects you.